- The 2024 Nissan Titan PRO-4X is the ultimate version of Nissan’s full-size truck and features a powerful V8 engine that produces 400 hp. and 413 lb-ft of torque.
- The Titan PRO-4X version features design elements including a raised hood, darker grille, orange logo and orange tow hooks.
- The interior of the Titan PRO-4X is well designed and offers plenty of comfort with orange stitching, carbon fiber prints and a variety of luxury features such as heated seats, power seats and climate control vents for rear seat passengers.
Full size pickup trucks are, of course, made by most major manufacturers in the United States. Ford has the best-selling F-150, Chevrolet has the Silverado, and Toyota now has the 2023 Tundra as well. Nissan also produces a full-size truck in the form of the Titan. However, the 2024 model year will be the Titan’s last, and Nissan is ensuring it goes out with a bang, with the PRO-4X a very special version.
YouTuber Ben Hardy went to check out the pickup, give it a look and drive to see why this special edition Titan works. There’s plenty to talk about as Nissan’s big truck says goodbye.
V8 power is under the hood of the Titan PRO-4X
We immediately looked under the hood of the PRO-4X and saw that V8 power lies beneath that body. In particular, the Titan PRO-4X has a naturally aspirated 5.0-liter V8 engine with a nine-speed automatic transmission that produces 400 hp. and 413 lb-ft of torque. Big numbers and enough power to drive the 2024 Titan every day. Fuel economy figures don’t exactly beat the competition, with the PRO-4X rated at 14 mpg city and 20 mpg highway. However, a big V8 will never be the most efficient engine.
Staying at the front of the truck, we can see a few details that differentiate the PRO-4X from the standard Titan. There are raises on both sides of the pickup’s hood, and the grille is darker in a very deep black color to add an extra aggressiveness to the design. Nissan has also painted its logo in orange, with the tow hooks below it in the same color. At the bottom of the grille we can also see the PRO-4X name, further indicating which version of the Titan it is.
The same orange Nissan logo can be seen on the back of the truck, and Hardy gives us a good look at the truck’s body with the tailgate down. Good protection on the bed and tailgate, as well as good sliders for tying down cargo. The taillights are visible above the Titan’s rear window, allowing you to easily see the bed when loading and unloading at night. The PRO-4X moniker is also visible on the rear of the tailgate, and inside the bumper are the usual parking sensors as well as a rear footboard.
Titan has a comfortable and well-designed interior
The interior of the Titan PRO-4X has a well-planned and thoughtful interior that offers a lot of comfort. Nissan has added orange stitching throughout the model to indicate that this is the PRO-4X version. On the door panels, we see a nice carbon fiber print below the window sills. Orange stitching on the door armrests, as well as on the seats in both the front and back of the pickup. For those sitting in the back, the 2024 PRO-4X has plenty of headroom and legroom.
As you might imagine, the truck has a lot of impressive modifications. The center console has cup holders for those sitting in the back. Meanwhile, the truck also features climate control vents to keep rear passengers comfortable and cool. Sockets for charging phones are available, heated seats are a nice luxury. The front end of the Titan PRO-4X is even better equipped, and Hardy also praises the truck’s overall build quality, saying everything about it feels solid and solid.
The driver’s door panel has mirror controls as well as blind spot monitors. Of course, the windows are electrically operated. In terms of payload, the PRO-4X can haul a very respectable 1,390 pounds as a full-size pickup truck. We can get a good look at those front seats, still clad in protective film. These seats aren’t without luxury features either, with Nissan adding electric adjustment via side controls. The steering wheel is another power-adjustable component, and Nissan has added plenty of controls for easy access.
Why is Nissan discontinuing Titan production?
While the 2024 Titan PRO-4X is impressive, it wasn’t enough for Nissan to cancel plans to ditch the pickup truck. Reports of its discontinuation first surfaced in August 2023, when The Autopian featured a leaked internal Nissan memo. At the time, Nissan confirmed that production of the Titan would end in the summer of 2024. The Japanese automaker said: “Nissan Titan production is scheduled to end in the summer of 2024 at our factory in Canton, Mississippi. In line with Nissan’s Ambition 2030 vision for an electrified future, we are accelerating the process of converting the Canton plant to the latest electric vehicle manufacturing technology. This will support the production of two brand new, all-electric vehicles. In this connection, there will be no reduction in the workforce.”
This news is not a big surprise. While full-size pickups are incredibly popular in North America, sales of the Titan have plummeted in recent years. The nadir came in 2020, when Titan sales fell a staggering 37.5 percent, and rumors of a cancellation soon followed. In 2022, Nissan actually delivered only 15,063 Titans. Sales in the first half of 2023 also fell another 5.9 percent. This was clearly the final nail in Titan’s coffin.
Will the Titan replace the Nissan lineup?
No word yet from Nissan on when or if a replacement will be on the way. The poor sales suffered by the Titan will likely keep the company from producing another full-size pickup truck, at least in the short to medium term. According to the company’s statement, EV production and development will likely take priority over any future Titan-like pickup truck.
A Nissan lineup without a full-size pickup would certainly look strange, but the reality is that the competition is stronger than ever. The new 2024 Toyota Tacoma has been making headlines since its launch, and Ford recently took the covers off the latest iteration of its F-150 pickup truck. With sales down so dramatically, Nissan’s new full-size truck appears to be a long way off.
Source: Ben Hardy’s YouTube channel