iPhones other than the iPhone 15 are selling well in Japan

Apple released the iPhone 15 last month, with the new device offering two screen sizes of 6.1 inches and 6.7 inches.

The arrival of the latest version of the tech giant’s popular phone saw the company ditch the iPhone 13 Mini from its online store, which, as the name suggests, offered a smaller 5.4-inch display.

The smaller design, which arrived with the iPhone 12 in 2020, proved popular among those who found larger iPhones impractical or too heavy in the hand.

But the cult never translated into significant sales, prompting Apple to discontinue the tiny device with the launch of the iPhone 14 last year.

In Japan, Mini fans are clearly still here, with the iPhone 12 Mini and iPhone 13 Mini recently seeing a surge in demand among buyers there, according to a new report by Nikkei Asia.

A week after the launch of the iPhone 15, customers quickly sought iPhone Mini handsets on online marketplace Nicosuma, with sales of both models reportedly doubling compared to the previous week. Interest in more compact devices appears to have been sparked by Apple’s decision to remove the iPhone 13 Mini from its online store when it released its newest phone last month.

“Used smartphones are now the main choice for people who want the iPhone Mini series,” said Masatoshi Ohno, head of the consumer division which operates the online shopping site.

As Nikkei Asia revealed, the increasingly affordable price of used phones is another factor driving sales of Apple’s smaller iPhones. The best-priced iPhone 15, for example, comes with 128GB of storage and costs 124,800 yen (about $830) in Japan, while a used iPhone 12 Mini, even with half the storage at 64GB, can be had for just 40,000 yen. (about $265), and an iPhone 13 with 128GB for 70,000 yen ($465).

For those who want a smaller screen with the new iPhone, the only option is the 4.7-inch iPhone SE (2022), which is priced at $429. But the device has an outdated design and large bezels on the top and bottom, so while the screen is more compact, it’s only slightly smaller than the 6.1-inch iPhone, leaving cost as the only real advantage.

Looking for a used iPhone? Then check out these tips on how to get great deals.

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